Welcome to the Masslytics documentation - your guide to getting the most out of your mass media measurement platform.
Whether you’re just starting out or looking to dive deeper into advanced topics, this documentation will help you set up, configure, and make the most of your campaigns with actionable insights.
Masslytics is the privacy-friendly analytics platform that helps you measure the impact of TV, radio, and DooH campaigns on your website traffic, conversions, and customer behavior.
We connect your offline media spend to real, measurable online results - both direct and indirect.
From installing the pixel to uploading your broadcast schedules, from interpreting the impact dashboard to testing creative variations, Masslytics gives you everything you need to understand and optimize your advertising campaigns.
If you’re new to Masslytics, we recommend reading these sections first:
If you’re curious about what’s possible, check out the full Key Features page - you might find a few surprises.
Great! Now you can start exploring how to:
If you want to integrate Masslytics into your own systems, head over to API Access.
Need to reassure yourself about privacy and compliance? Read our section on GDPR Compliance & Privacy.
And if you ever get stuck, don’t worry - our FAQ and Contact Support pages are just a click away.
Enjoy exploring Masslytics - and happy measuring!